Marketing Major, B.S.

64-65 hours

The Marketing Major provides students with a basic core curriculum in marketing and permits students to choose among four concentrations: Marketing Management, Commercial Graphics, Corporate Relations, and International Marketing.

Required Courses:

Plus completion of one of the following concentrations:

A. Marketing Management Concentration

Required:

Select 3 courses from the following list:

At least 2 must be from ACCT, BSNS, or ECON.

B. Commercial Graphics Concentration

Required:

Select 3 courses from the following list:

Note:

Students are required to have an Apple device in compliance with Department of Art and Digital Media guidelines.

C. Corporate Relations Concentration

Required:

Plus, select 2 of the following courses:

D. International Marketing Concentration

12 hours earned through participation in the International Business Institute

Required:

Required supporting course:

Typical Program for a Student Majoring in Business

Courses will vary according to the major selected.

Marketing Major, B.S.

Required Courses:

Plus completion of one of the following concentrations:

A. Marketing Management Concentration

Required:

Select 3 courses from the following list:

B. Commercial Graphics Concentration

Required:

Select 3 courses from the following list:

Note:

C. Corporate Relations Concentration

Required:

Plus, select 2 of the following courses:

D. International Marketing Concentration

Required:

Required supporting course:

Typical Program for a Student Majoring in Business

Freshman Year

Sophomore Year